Stir Releases ‘Milf on the Shilf’ Marketing campaign

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Stir, the Match Team dating app for single moms and dads, has launched a sequence of seasonal films showcasing actress Busy Philipps. She plays the ‘Milf on the Shilf’, reminding one dad and mom that it’s ok to focus on by themselves and day throughout the holiday time.

The new marketing campaign highlights the get the job done single mom and dad are placing in for Christmas, but reminds them to have enjoyable as very well.

https://www.youtube.com/observe?v=OjSDT14fBoQ

Philipps, who plays the character ‘Milf on a Shilf’ (a parody on the Elf on the Shelf tradition), factors out that single mom and dad are focused on generating a enjoyment Christmas for their youngsters. Nonetheless, they should really also just take time to have enjoyable and go on dates.

“Single mother and father are running by themselves ragged to make items magical and special for their young children,” mentioned Hectic.

“As a solitary parent you normally sense depleted, and have to remind yourself that it is alright to have a flirtation and meet up with another person for a drink to reconnect with the element of yourself that exists outside the house of getting a parent”, she included.

“Allowing your self to sense crucial, like an true human being, makes you a superior guardian. Then you never just experience like you are at the services of very little individuals who you are attempting to grow”, the Cougar Town and ER actress highlighted.

The sequence of films from Stir are stay on their Meta, TikTok, Instagram, and other social channels. 

Come across out extra about this seasonal marketing campaign from Stir listed here. 

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